Campaign Cost Calculator

Select Geography

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County

House Districts

Filter by Party

Republican Democrat Undeclared

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Filter by Vote History

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Match voters who voted in:

Active Filters

Select Election

Vote Method

Select elections to filter by vote history

Voter Contact

Direct Mail

$1.46/voter/round • Volume discount applies

Rounds

SMS / Text

$0.030 append + $0.080/msg

Rounds

Email

$0.100 append + $0.008/email

Rounds

Digital Advertising

Match Rate

60%

Matched for digital targeting:

Facebook / Meta Ads

$4.00 CPM

Enable

Impressions per voter

1x15x30x

Impressions

Ad Spend

Mgmt Fee

Connected TV (CTV)

$25.00 CPM

Enable

Impressions per voter

1x15x30x

Impressions

Ad Spend

Mgmt Fee

Display Ads

$3.00 CPM

Enable

Impressions per voter

1x15x30x

Impressions

Ad Spend

Mgmt Fee

Target Universe

voters

REP

DEM

UND

Cost Breakdown

Select tactics above to see costs

Subtotal

Total